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Selling to Millennials: 4 Tips to Connect Using Unpaid Posts

How to sell to Millennials has become a major discussion in recent years. They’re not instantly loyal to products or companies they like. They have a significant amount of purchasing power ($200 billion according to U.S. Chamber of Commerce), but they also have a lot of debt and the tendency to eschew traditional purchases or adulthood milestones such as buying a home.

To continue reading, check out the full article on Franchise Update.