Location Services

Listings Management

Optimize your brand's local information on top sites across the web.

Our Listings Management solution is designed to help brands manage, optimize and populate local listing data on a vast network of local search engines, social media platforms, local directory sites and data aggregators.

Listings management has two main steps.

Optimizing your local data.

We import and optimize your location data to build out local listings on Google and other sites. Listings are optimized with essential local data to help your brand connect with local consumers.

  • Business name, address and phone (NAP) data
  • Latitude and longitude
  • Landing page URL
  • Business categories
  • Business hours
  • Enhanced content (e.g., images)
Syndicating your data across the web.

We distribute information to the most important local search engines, data aggregators, local directories, navigation apps and social media sites.

We collect the performance data from each of these sites to give you an accurate and up to date snapshot of how your local listings campaigns are performing.

A sample of our local listings distribution network

*subject to change based on specific solution packages.

Content related to Listings Management

Recent Posts

[Infographic]: The Consumer Buying Journey for Multi-Location Brands

By: Sean Flavin, Marketing Specialist

When developing marketing strategies, it’s important for brands to understand their customers’ buying journeys. I.e., how does someone go from a consumer realizing a need to a customer making a purchase? It can be tough. Buying journeys have become increasingly malleable, it’s no longer about trying to figure out if the journey is linear or … Continued

“Near me” Searches on Google are Declining – What that Means for Local Businesses

By: Chelsea Weidauer, Associate Product Specialist - Local Search

Industry Update – Local Search Searching for nearby businesses used to mean almost always using geo-modifiers in the search query. However, while mobile searches for businesses continue to increase, the use of geo-modifiers has actually declined since 2015, according to Google. Over the past two years, searches for local places without the qualifier “near me” … Continued

The Best Way for Multi-Location Brands to Manage Local Business Data

By: Alyssa Wind, Local Specialist

Managing business information for individual locations is the foundation for any local digital marketing campaign. Updated and consistent location data ensures online users can find your brand’s storefronts, helps persuade consumers to visit your business rather than a competitor’s and improves the legitimacy of your business online to major search engines. If your online location … Continued

How optimized is your brand’s online local presence?

If you want to find out, Mindstream Media offers free local listing audits for brands with more than 50 locations

Contact us today