Moz recently released its annual Local Search Ranking Factors survey covering a broad range of topics including Google My Business signals, local reviews, links, citations and much more. To develop the results, Moz surveyed top local SEO practitioners. The respondents offered their thoughts on what they considered to be the most influential factors determining Google’s local … Continued
Local consumers turn to search to get things done
Nearly 80 percent of consumers prefer search engines as their go-to source for finding information on local products and services.¹ And, thanks to smartphones, these searches can happen anytime and anywhere, often while searchers are on the go.
The challenge for local businesses, especially large multi-location brands, is making sure your business information is readily available to consumers whenever and wherever they search.
Mindstream offers a customizable set of Location Services to help brands connect with ready-to-buy local consumers.
Mindstream's Location Services
Content related to Location Services
As consumers research purchases online, they leave behind a myriad of clues about their buying intent. Every search conducted, website visited and link clicked tells a story. Combined, these actions tell marketers everything we need to know about a consumer’s purchase intent (i.e., the products they’re interested in buying) and shopping preferences (e.g., buying in-store … Continued
¹Local Search Association, 2017