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White Papers

[Guide]: 5 steps to optimize your brand’s presence for local searches on Google

By: Sean Flavin, Marketing Specialist

Helping businesses connect with local consumers A guide for optimizing your brand’s presence in Google search results On average, Google handles more than 3.5 billion searches globally every day. And, thanks to smartphones and other connected mobile devices, consumers are able to conduct these searches from anywhere. This guide offers some useful tips to help … Continued

[White Paper] How to Get the Most Out of Your Digital Video Advertising Campaigns

By: Sean Flavin, Marketing Specialist

Thanks to a massive audience of engaged consumers, advertisers shelled out upwards of $5 million for a 30-second commercial during the Super Bowl this year. It seems like a lot, and it is, but Super Bowl-level audiences don’t come around every day… Or do they? Surging digital video content and a rise in connected devices … Continued